Survival skills for those of us crazy enough to work for ourselves.
By John Ingrisano on Apr 14, 2010 in marketing | 0 Comments
I’m one of those guys who does NOT change channels when a commercial comes on. Instead, I love them. I study them, analyze them, figure which ones work (and why) and which ones bomb (and why). Most of all, I learn from them. Here are two that tickle me silly: AFLAC. In this marketeer’s [...]
By John Ingrisano on Apr 8, 2010 in business management | 0 Comments
Times are tough! Well, here’s some good news: There’s no need to break the bank to keep employees satisfied. According to a recent survey, you may be able to sidestep employee unrest on the cheap by making available the following perks: Free water or soda (chosen by 50% of respondents); Casual dress day (43%); Free [...]
