By John Ingrisano on Nov 20, 2010 in marketing, Other Voices | 1 Comment
[The following is a guest piece by consultant Paul Rudo at rudoconsulting@gmail.com. Enjoy. -- JRI] In order to be successful in any business, you must first have a high-quality product or service. But how do you define quality? It’s simply the degree to which you meet customer needs, and the dollar-for-dollar value that you deliver. But the [...]
By John Ingrisano on Nov 12, 2010 in SALES TIPS | 0 Comments
By John Ingrisano The Freestyle Entrepreneur [The following is an excerpt from John Ingrisano’s The Back to Basics Book of Selling: A Guide to a Successful Sales Career.] You don’t need to be a genius or have a Ph.D. in marketing to be a successful sales professional. All you need are four things: A [...]
By John Ingrisano on Nov 9, 2010 in Hot Biz Tips | 0 Comments
If you’re like many business owners and dedicated managers, it has been a tough year. I know I’ve been booking long hours to keep my business in the black. The problem: A lot of us are cutting into serious personal time … and there is a price you may end up paying. Yes, work [...]