Author Archive
By Bill Sheridan on Jul 15, 2008 in Feature | 1 Comment
I don’t remember when or where I read or heard this quote, but it has stuck with me because of its irony.
The person in question was defending either his rambling speech or verbose piece of writing which had been criticized, “It would have been much better but I just didn’t have time to make […]
Popularity: 2% [?]
By Bill Sheridan on Jul 9, 2008 in Feature | 0 Comments
How are you perceived by the people with whom you do business on a daily basis? Do they welcome your calls and are they glad to see you in person?
I strongly urge you to consider this and always be thinking about how to create a positive image with them. We’re really talking about marketing in its […]
Popularity: 2% [?]
By Bill Sheridan on Jul 1, 2008 in Feature | 2 Comments
Today’s piece is somewhat ironic coming from a person who wears hearing aids. However, the issue is not really about hearing—the issue is about listening.
It is such a simple request but seldom garners the results that I’ve asked for.
Like most of you, my wife and I are not at home during normal working hours. That, however, is when […]
Popularity: 4% [?]
By Bill Sheridan on Jun 24, 2008 in Feature | 2 Comments
Even though I enjoy playing and one of my sons works for the Nationwide PGA Tour, by no stretch of the imagination am I an expert on the game of golf.
At one time I assumed that great golfers hit each shot perfectly every time.
Wrong, Tee-Box Breath.
Sometimes they hit it too far to the right (called a shank) […]
Popularity: 4% [?]
By Bill Sheridan on Jun 17, 2008 in Feature | 3 Comments
By now you know that I like to write about my hometown of Lawler, Iowa. Normally, the piece concerns a nostalgia-laden incident that happened years ago.
Today, however, you are going to hear about an event that I witnessed within the past month in the village of my youth.
My wonderful nieces arranged a terrific family reunion that was held several weeks ago composed of Old Sheridans, […]
Popularity: 5% [?]
By Bill Sheridan on Jun 10, 2008 in Feature | 2 Comments
It was one of those seemingly innocuous events that should have been long ago forgotten. Instead, it is so etched in my memory that I have even given it a name: The Gus Schael Syndrome.
When I was growing up in the 1950s, Lawler, Iowa was a bustling little village. One of our local entrepreneurs, Gus Schael, owned a […]
Popularity: 5% [?]
By Bill Sheridan on Jun 8, 2008 in Feature | 0 Comments
My sons Tom and Greg, unlike their father, were talented high school athletes. Both did especially well playing basketball at a small parochial school with a rich tradition in the sport.
Unfortunately, in my high school days a generation earlier, I saw action only if the game was well in hand. Once my boys asked about my skills on the court, “Were you […]
Popularity: 5% [?]
By Bill Sheridan on Jun 4, 2008 in Feature | 1 Comment
I would like to be able to blame my buddy, George Timlin, who had a knack for getting me into trouble when we were kids. A year older than me, he always had creative ideas on endeavors that were fun but all too often led to a bad ending.
But truth be told, however, this one was […]
Popularity: 5% [?]
By Bill Sheridan on May 20, 2008 in Feature | 1 Comment
The evening started out in a very uneventful manner as my wife, Renee, and I decided to try out a steak joint in West Des Moines that had been given rave reviews. We were in a good mood on a Friday night anticipating a nice meal and good conversation.
Shortly after we sat down a young man walked over […]
Popularity: 7% [?]
By Bill Sheridan on Apr 29, 2008 in Feature | 1 Comment
We enjoyed many excellent speakers at a professional association meeting that I recently attended in Baltimore. One related a story about an insurance agent who sold a $14,000,000 case because he didn’t rush to judgment.
A successful businessman who attended his church came up to him at a social event and asked him to do a favor, “A guy just proposed […]
Popularity: 8% [?]
By Bill Sheridan on Apr 19, 2008 in Feature | 1 Comment
My brother-in-law, Bob, is a terrific guy who hated this particular ‘company policy’ at the airline where he was employed.But let’s go back to the beginning. Bob began working for Ozark Airlines which was absorbed by TWA (Trans World Airlines) and eventually merged into American Airlines. He spent thirty years with them and has a plethora of wonderful stories about celebrities, […]
Popularity: 8% [?]
By Bill Sheridan on Apr 8, 2008 in Feature | 3 Comments
I admire those of you who are naturally inquisitive. Many people whom I know would love to be professional students if time, finances and circumstances allowed.
In general, that has not been true of me.
I graduated from Mason City (Iowa) Community College with exactly enough hours to earn an Associates of Arts Degree. After transferring to the University of Northern […]
Popularity: 9% [?]
By Bill Sheridan on Apr 1, 2008 in Feature | 1 Comment
I don’t know his full name but did notice ‘Ben C.’ on his name tag.
Ben C. is seventy-five years old if he’s a day and could not have been enjoying life more if he tried. It was a recent Saturday afternoon and I had just begun my shopping at a local grocery store. He was […]
Popularity: 8% [?]
By Bill Sheridan on Mar 23, 2008 in Feature | 2 Comments
I’ll admit it; I am prejudiced on the subject of men and women in sales. We’ve got to continually show the love to our agents/producers/sales reps!All too often I have heard corporate home office people complain about, ”All we have to do for them and the too generous commissions they receive.”
I want to shout from the top of […]
Popularity: 10% [?]
By Bill Sheridan on Mar 16, 2008 in Feature | 2 Comments
Today’s essay is directed mostly at the small-business owner who has employees, but its message is relevant to each and every one of us—employees or not.
I heard almost identical stories twice within a few months from two managers who have never met and for whom I have the utmost respect.
The first was from my friend and manager, Jack, from […]
Popularity: 10% [?]
By Bill Sheridan on Mar 4, 2008 in Feature | 0 Comments
jettison
tr.v., -soned, -son·ing, -sons.
1. To cast overboard or off: a ship jettisoning wastes; a pilot jettisoning aircraft fuel. 2. Informal. To discard (something) as unwanted or burdensome: jettisoned the whole marketing plan.I had not heard the word before space travel became the norm in the 1960s. It occurs when the capsule comes to a point where […]
Popularity: 10% [?]
By Bill Sheridan on Feb 20, 2008 in Feature | 0 Comments
It’s a puzzle to me when I observe sales people who do not treat their existing customers like pure gold. Surveys prove over and over that it is much easier to get the next sale from someone who has already purchased your product or service than from a prospect who has yet to do so.
My wife and I were […]
Popularity: 10% [?]
By Bill Sheridan on Feb 13, 2008 in Feature | 1 Comment
The visiting consultants had the room arranged as seminar attendees walked into the training session. I heard a nervous buzz as the students observed video taping equipment plugged in and ready to go.
You could hear a collective sigh of relief when one of the two trainers said, “Oh, don’t worry about the camera. That isn’t for you. I am video […]
Popularity: 13% [?]
By Bill Sheridan on Feb 10, 2008 in Feature | 2 Comments
It’s not nice to be envious but sometimes I just can’t help myself.
Some people are ‘naturals’ at keeping their work space in order with a place for everything and everything in its place. Their filing systems, real and electronic, are impeccable. Seldom will you find a piece of paper out of place on their desks.
I am NOT that person.
Fortunately, however, neither am I a […]
Popularity: 15% [?]
By Bill Sheridan on Jan 30, 2008 in Feature | 2 Comments
In previous TFE pieces, I have expressed great appreciation for my mentor, Bob Jamieson. When I became of full-time life insurance agent with MONY in 1977 at the age of thirty-three, I took full advantage of his guidance and coaching. His combined work ethic, integrity and creativity served as a tremendous model for me over my next twenty years in […]
Popularity: 13% [?]
By Bill Sheridan on Jan 22, 2008 in Feature | 3 Comments
Like most men, I don’t like carrying change in my pocket–especially pennies. Therefore, I throw the annoying little buggers in a drawer and deal with them when a pile has accumulated.
When that occurs, I often count out a handful and go down to my favorite deli near my office and purchase a banana (currently @ 74-cents per).
In the past, two […]
Popularity: 13% [?]
By Bill Sheridan on Jan 17, 2008 in Feature | 3 Comments
Several months ago I heard a fascinating story on WHO radio in Des Moines. The host was chatting with a couple of his colleagues about an incident he witnessed at the Iowa State Fair several years ago.
“Enough time has passed that I can probably safely share this story,” he began.
“It was a typical sweltering August day in Iowa when television celebrity, Martha Stewart, […]
Popularity: 16% [?]
By Bill Sheridan on Jan 13, 2008 in Feature | 0 Comments
My personal coach, Mary Duwe, and I were having a telephone session when she mentioned a danger that people who are not prepared for retirement face.
“All too often,” Mary stated, “men and women who answer an alarm clock and head out to work each morning for years fail to give ample thought to how they […]
Popularity: 12% [?]