Author Archive


Bill Willard Biography


The Sport of Business »

Integrated Enterprise Excellence, Volume 1 — The Basics: Golfing Buddies Go Beyond Lean Six Sigma and the Balanced Scorecard, Forrest W. Breyfogle, III, Bridgeway Books, 2008, 143 pages.
Golf may once have been The Sport of Kings, but with some $28 billion in annual sales now attributed to contacts and relationships initiated on the golf course, […]

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“No Problem?” Wrong. BIG Problem! »

It’s not enough to be anxious to please. One must please!
The Issue: Celebrating my bride’s birthday at an upscale seafood restaurant in Clearwater this past weekend, Sue and I enjoyed the food, but were turned off by our waiter’s annoying habit of fielding our comments and compliments with the same lame reply: “No problem.”
What I […]

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Issue of the Week »

The following is an editorial point of view offered by one of our most experienced writers, Bill Willard, as part of our “Issue of the Week” series. Below is Bill’s opinion on a hot topic of interest to many of us. What’s your opinion? Please share it with us. Two cautions: […]

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Creating Opportunity from Adversity »

When Adversity Hits Home Successful SBOs Improvise, Adapt and Overcome!
Adversity elicits talents which, in prosperous times, would have lain dormant.
– Horace
Thus far, 2008 have been tough for the U.S. economy, in general, and small business, in particular. As Dr. Paul S. Kedrosky, Executive Director of the William J. von Liebig Center in San Diego put […]

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Celebrating A Life: William F. Buckley, Jr. 1926 – 2008 »

William F. Buckley Jr., founder of National Review, Father of Conservatism in America, entrepreneur, is no longer with us. While I, among so many others, mourn his loss, I also celebrate his life and envy the manner of his passing.
Bill Buckley so savored the conditions and ingredients of the good life, and lived his to […]

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Creating Winning First Impressions — Why You Should, How You Can »

People like doing business with people who are knowledgeable, confident, good natured, and successful. In short, Winners! Thus, among your goals as an SBO should be making sure everyone you meet sees you as just that: a Winner! By helping people form positive first impressions of you, you will meet that goal more often than […]

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Cultivating Online “Brand Sirens” »


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Reverse Mortgages – Never Outlive Your Income! »


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SBOs and Automatic IRAs? »

“We’re from the government, and we’re here to help!”
Those few words have struck fear into Generations of Americans. One recent instance is the notion of further forcing employers to help employees build retirement nest eggs, need it, or not.
The trouble is, a great many American workers need it! A […]

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SBOs: Can You Make the Grade in Marketing & Sales? »


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SBOs & Employees – Check Your Tempers at the Door! »


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7/7/07 – A Big Day for Beach Weddings for a Pair of Entrepreneurs »


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TFE Quote of the Day »


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Two Entrepreneurs »


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Writing Articles as an Affordable Internet Marketing Method: What a Ghostwriter Can Do for You »


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The Clean Tech Revolution: The Next Big Growth and Investment Opportunity (Hardcover) by Ron Pernick and Clint Wilder »


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WSI Marketing: Affordable Website Design Solutions »


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CrazyBusy: Overstretched, Overbooked, and About to Snap! Strategies for Handling Your Fast-Paced Life (Paperback) by Edward Dr Hallowell (Author) »


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Acuity Mobile — Targeted Mobile Marketing »


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Franchise Brief: Butterfly Life »


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TaxMasters »


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GoToMyPC »


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Limited Liability Company (LLC) »


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eFax »


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Sales Genie »


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