Acuity Mobile — Targeted Mobile Marketing
By Bill Willard on May 31, 2007 in Biz Product Review
Acuity Mobile’s Embedded Mobile Advertising Platform (EMAP) is advertised as the only mobile marketing service that delivers Spot Relevance™, which the firm defines as “the ability to target content delivery to the right person, at the right time, in the right location.” Built on patented technology, EMAP is a flexible solution to delivering relevant content based on user-preferences, location, and time.
Promoted as the ideal way to ensure your content is delivered to the right audience at the right time, by empowering your organization with Spot Relevance™, Acuity Mobile asserts that it “improves marketing response rates, lowers marketing costs, and drives more revenue.”
Co-founded by Barry Glick, founder of MapQuest, Acuity Mobile’s management team is said to have its finger on the pulse of mobile marketing and is continuing to develop and evolve technology to meet the growing needs of mobile marketers and their consumers.
For more information, call (301) 513-0111, email them at info@acuitymobile.com, or visit http://acuitymobile.com
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