The Freestyle Entrepreneur

Two things I always ask SBOs:  (1) How’s business?  (2) What are you reading?
Q # 1 keeps coming back a reassuring “not bad.”  As for Q # 2, here are some recent recommendations.   Interestingly, most are about attitude and how one views life, work, and success.  In other words, get your head right and great things [...]

This is a recommendation for a book.  It’s a book that nobody would have any desire to read.  It’s about a grocery store in New York City (albeit, perhaps the world’s greatest grocery store), where food (and the eating of it) is a non-smarmy, roll-up-your-sleeves-and-savor experience.  It’s about the food and, just as important, about [...]

It’s a one-word answer, and you already know it.  Super success has little to do with having a terrific product.  It has little to do with whether you are wearing a smart suit or have that Pepsodent smile (remember that one?)  It’s not about being smart or slick or even charming.
 
It’s attitude.  If you are [...]

If you’re a true entrepreneur, or just a hard-and-fast capitalist, you need to read Andrew Bernstein’s The Capitalist Manifesto: The Historic, Economic and Philosophic Case for Laissez-faire.  This truly amazing book documents in page after page of facts, why statism (socialism, Nazism, communism, and just do-gooder intrusive government) fails every time, and why the freer the [...]