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High Standards Matter

 
When I launched an ill-fated business in the Caribbean years ago, I never quit working to find ways, each and every day, to cut my costs by a fraction here, raise my sales by a smidge there, etc.  It was a daily challenge upon which I thrived.  (The business did fail, but that had more to do with a clash of business philosophies between my co-owner and me:  My partner wanted to sit behind the counter and await the arrival of customers; I wanted to go out and drag them in by the lapels.) 
 
The bottom line on business:  Good enough is never good enough, especially in these lifeblood-sucking times.  The best — and most challenging – thing about being a business owner is that we must be at the top of our game every day.  Or at least try.  
 
My point:  Give it your all today and every day.  Go home at night spent, exhausted, used up.  A cheerful thought?  Nah!  But we’re talking about business, not some stroll in the park.  So, work hard, try to make money … and have fun. — JRI   
 
I’m easily satisfied with the very best.”
        — Winston Churchill

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